PROBLEM
Many young people care deeply about their community and social issues, and yet are the least likely to turn up for elections. Voting and civic engagement can be confusing and difficult- town and city structures change drastically within a few miles of each other, and politics can seem fuzzy and unactionable to younger people just getting started voting. Local government has some of the lowest voter turnout, but local government is often what has the most impact on day to day life. 
SOLUTION
A Civic Engagement app that allows voters to see personalized homepages based on their town of residency- easily connecting them to the resources and representatives they need to be civically engaged. 
RESEARCH
I began my research by first exploring current voting websites, such as TurboVote. From there, I looked at the way that the City of Boston is governmentally structured. I met with my local representative, I spoke to different voting age people, and conducted surveys which I shared to Reddit and Facebook. 
I noticed common themes of business, disconnect from community, and indifference to government. 
DISCOVERY
From my research I was able to create three key user personas for my target audience. I wanted to be able to look at a broad range of users so I focused on three ends of the spectrum of people who are civically involved. One person cares deeply about bettering her community, but is too busy to get involved. Another doesn't see any actionable way to make a difference, and a third doesn't feel educated enough to be an informed decision maker. 
END RESULT
For this UX study's end result, I decided to focus primarily on local elections, with plans to build out State and National Political streams. 

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